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AJC Accountants, a Surrey based practice known for its personable, software driven approach, has announced an exciting partnership with R.E.P.R.E.S.E.N.T®. This collaboration is set to enhance AJC’s ability to deliver top tier accountancy services while further strengthening the client first ethos that has defined the firm since its founding.
With expertise spanning statutory accounts, payroll, VAT, management accounts, and outsourced Finance Director services, AJC stands out for offering tailored, jargon-free support and a modern client experience. By teaming up with R.E.P.R.E.S.E.N.T, AJC continues its mission to combine personalised relationships with cutting edge efficiency, helping SMEs, startups, and entrepreneurs thrive.
Alex Collins, Owner at AJC Accounting Services, shared his thoughts on the partnership:
“Everything I’ve done with the team at R.E.P.R.E.S.E.N.T has left me super impressed. I actually find myself looking for areas of improvement, yet I can’t find any and if I’d known the quality would be this good, I’d have started much sooner! Over the last four months working together, I’ve expanded on the work several times and even doubled my original investment. That’s a clear sign of the value they bring and how aligned we are in driving growth. Partnering with them has been one of the best decisions I’ve made.”
Adam Collins, Accounts Assistant at AJC Accountants, added:
“I’ve been absolutely delighted with everything the team at R.E.P.R.E.S.E.N.T has done for us. Working with them feels effortless, they really understand how we operate, and it’s been so easy to collaborate. The level of support and clarity they provide has made a huge difference, and it’s clear they’re invested in helping us succeed. It’s refreshing to work with a partner that makes things this straightforward and effective.”
Antoaneta Pop, Co-founder & Chief of Enablement at R.E.P.R.E.S.E.N.T, reflected:
“Working with Alex and the AJC team has been such a rewarding experience. Their commitment to doing things differently, making accountancy approachable, technology led, but always personal aligns perfectly with how we work at R.E.P.R.E.S.E.N.T. Seeing Alex not only engage with our partnership but expand it multiple times in just a few months shows the trust and shared ambition we’ve built together.”
James Sundin, Co-founder & Chief Evangelist at R.E.P.R.E.S.E.N.T, added:
“AJC is a brilliant example of a modern accountancy practice , forward-thinking, energetic, and genuinely fun to collaborate with. Alex has such a clear vision for growth, and it’s been amazing to see how our teams have clicked. When a client doubles down on the partnership within a few months, that tells you everything. We’re proud to be part of AJC’s journey and excited for what’s next.”
Founded by Alex Collins in 2016, AJC Accountants is a Surrey-based practice providing full-service accountancy, tax, and outsourced Finance Director solutions. Known for their personable, client-first ethos, AJC specialises in turning complex finance into clear, actionable insights while leveraging technology to streamline compliance and reporting. With expertise across multiple sectors including hospitality, construction, and film, AJC helps businesses of all sizes achieve financial clarity and growth.
R.E.P.R.E.S.E.N.T is on a mission to Change Mindsets, Change Lives, Change Industry, and Change the World.
We help businesses grow by improving performance, increasing profitability, and creating long-term value. Our expertise covers sales growth, service delivery, and operational efficiency, with particular focus on the Financial Services, SaaS, and Professional Services sectors.
Through a mix of automation, streamlined operations, and access to skilled team members, we enable organisations to reduce manual work and concentrate on scaling. Our approach combines commercial insight with practical solutions that deliver measurable results.
As a purpose-driven business, we commit 10% of profits to initiatives supporting children and young people in the UK and globally, ensuring that our success creates meaningful impact beyond our clients.